In early 2020, Dutch multi-media artist Irma de Vries started Studio Irma.
Irma de Vries graduated from the Rietveld Academie in Amsterdam in the field of video and audio. During her studies she worked as an DJ in several clubs and festivals. After her graduation she worked for several famous artists and movie directors as an animator & video-editor. The last few years, she has worked as a solo artist and won several video-mapping awards, and her work was shown in different museums and light festivals. Contemporary Dutch artist Studio Irma creates digital immersive art exhibitions, spaces, artworks and experiences. With a devoted multi-disciplinary team, they combine augmented reality, videomapping, sculpture, computer animation, painting, and digital techniques to imagine the unforgettable.
Connectivism: ‘is a theoretical framework for understanding and learning in a digital age. It emphasizes how internet technologies such as web browsers, search engines, and social media contribute to new ways of learning and how we connect with eachother’. We take this definition offline and into our physical world. Through compassion and empathy, we build a shared understanding, in our collective choice to experience & interact with art. Our perception is a mix of thought and sight. and our mind has the power to influence – negatively or positively – what we see in the mirror. It is in this conscious decision to reflect, that we can and continue to grow. Studio Irma is a revolutionary dreamer who engages digital technologies to connect humanity. Through space, color, technology, movement, and YOU – the active participant, Studio Irma’s body of work reveals a more hopeful and connected future.
Witnessing these creations in such a revered professional context really inspired me. It is exactly the sort of thing I want to do, and to see someone execute similar creative tendencies so precisely was extremely encouraging.